1) Are there more individualistic people or people with unconventional life styles than in mainstream religions?
Depends on your context, I suspect. And I know as many pagans who get really aggravated by people assuming that they're into $UNCONVENTIONAL as ones who actually
are. And while I've seen people cite statistics on various $UNCONVENTIONAL groups being heavily dominated by pagans, for those where I'm actually familiar with the population it's not true, and in one case the group that did the survey is the obnoxious new age wanker magazine, so I'm not surprised that
their readership is dominated by pagans, and fluffy ones at that.
(Who, me, opinionated?)
There is a loose correlation I've seen between people who are mainstream-abnormal on one axis also being more likely to have at least evaluated whether they want to be mainstream-abnormal on other axes, which
sometimes leads to things like group-A-weird being more likely to be group-B-weird or group-C-weird, but not always, and not in specific groups -- and non-pagan weirdos are just as likely to go through the same process.
2) Would you call a big part of it an alternative movement (not only in the religious aspect) or are most people just like other people and only different in regards to religion?
I get pissed off at people who refer to paganism as a movement. As for the broader span of people who think that changes to their personal lives are going to revolutionise and change the world ... hah. Their "movements" are just not that speshul.
3) Are there recognizeable types of Pagans in day to day life, for example through specific ways of dressing, social behaviour, housing etc.?
No.
Well, there may be some, but I've never actually met any, and I'd expect them to be the sort of aggressively "You got a problem with me being a WITCH, bub" pushy that most people grow out of by the time they leave their teens.
4) Do you think that specific kinds of people are drawn to Paganism, like specific characters, social groups, occupations etc.?
No.